Discover Peora

Jewelry is more than something you wear: it’s an expression, an art form, an extension of yourself. Our dedication to this belief drives us to deliver the exceptional in every way possible, so we can create pieces that are as beautiful as those moments where time stands still.
Los Angeles, United States

The Story Behind The Sparkle

We founded Peora in 1998, but our passion for curating the finest gemstones and crafting exceptional jewelry is born out of our heritage.

Coming from a long line of family jewelers, quality craftsmanship has always been at the heart of everything we do. And, having served our customers for over 20 years (and counting), it continues to be our benchmark.

Family Of Stones

Created Gemstones

Just as beautiful as those forged by the earth, Peora created gemstones are physically, chemically and optically identical to their natural counterpart.

With pristine colors and precise cutting, our created gemstones are a conscious choice with a lighter footprint, producing 95% less carbon emissions than mined stones.

Responsibly sourced in every sense, we hand select each stone for their cut, clarity, color and carat weight.

Simulated Gemstones

Emulating the natural beauty of their genuine counterpart, Peora simulated gemstones are optically identical to mined stones, yet they are made using alternative materials.

Technically crafted and cut for optimum brilliance, our simulated gemstones are available in a range of colors, offering an eco-friendly way to attain that luxury look.

Created Diamonds

A unique opportunity to own one of nature’s most magical stones consciously, Peora created diamonds are physically, chemically and optically identical to their natural counterpart.

Ethically sourced and chosen for their cut, clarity, color and carat weight, Peora created diamonds have a lighter footprint, producing 95% less carbon emissions than mined stones. And because each stone embodies its own unique elegance, they do more than dazzle; they transform the wearer..

Natural Stones

A unique gift from nature itself, we source our genuine stones ethically.

By cutting them in a way that respects the rough’s natural radiance, we ignite their inherent intensity and maximize their brilliance to deliver the signature Peora standard. And by working responsibly throughout the supply chain, we make sure the delicate exclusivity of nature remains honored.


The ocean’s treasure, pearls have long been revered a prized embellishment. And Peora pearls are no exception. Carefully chosen for their color, shape, and luster, our freshwater pearls are 100% natural and embody an understated elegance unlike any other gemstone.

The Peora Standard

From every curve to every angle, the precision of the cut is what gives gemstones their sparkle. The better the cut, the more light can enter the stone and reflect out, enhancing its natural intensity.

To treasure each stone’s unique character and maximize their brilliance, our skilled craftsmen hand-cut each Peora gemstone respectfully to reveal a piece you can be proud of.

Precious Metals

Individually stamped for purity and hand-polished to perfection, we choose the finest metals to craft our jewelry, so you can enjoy Peora for a lifetime.

14K Yellow Gold

Made of 58.5% pure gold, 14-karat yellow gold is hypoallergenic and holds its shape and shine for a long-lasting luxury finish.

14K White Gold

14-karat white gold is strong, beautiful and nickel-free, making it safe for sensitive skin.

14K Rose Gold

Durable in strength yet delicate in color, the pinkish-red hues of 14-karat rose gold suit every skin tone, making it excellent for all occasions.

Sterling Silver

Made of 92.5% pure silver, we plate our Sterling Silver in rhodium, enhancing its natural strength, shine, and brilliance.

The Peora Standard

Our crafting process is an art form in itself. Thoughtful design and quality materials come together as our experts use artistry and skill to bring each creation to life.

From concept sketching and setting stones, to shaping, polishing and perfecting each piece by hand, our artisans are constantly striving to capture creative excellence, while our meticulous quality control means only the finest pieces are presented to you.

Signature Collection

Featuring our finest designs and most exquisite cuts, the world-class creations in our Signature Collection tell a unique story, taking the wearer from captivation to elevation.
View The Signature Collection
Splendid craftsmanship! These earrings were an anniversary gift for my wife and I'm amazed at how delicately beautiful they looked on her.
- Joseph C.
This is birthstone heaven. I purchased birthstone gifts for my girlfriends and they are over the moon!
- Eliza K.
I love my gold ring and I'm getting so many compliments! Thank you for the fast shipping and beautiful packaging. Can't wait to spoil myself again.
- Wendy S.
Can't believe the pendant looks better in person. Your customer service rep helped me find the perfect matching earrings to go with it.
- Deborah K.

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